Cause Related Marketing

Dan Bull has been appointed Regional Director for the area covered by the IP postcode.

Cambridgeshire Scouts can be credited as the first County to embrace the Wise Recycling concept. Medehamstede and Nene District Commissioner Chris Pallister has implemented links and banners on the Peterborough Scouts own website and Wise Recycling Ltd have already produced almost two thousand Returns Bags for empty printer cartridges ready for distribution.

A search and find by Country, Region, County and  District, right down to individual Scout Groups can be found at Help the Scouts. Wise Recycling Regional Directors will give assistance to local Scout Groups, just make contact and let your Regional Director know how we can help.

The Wise Recycling concept is now a reality. We realised very early on that this was not a small business idea, but a major national concern, capable of keeping many tons of material out of landfill sites, enabling  the recycling world to reclaim useful raw material and at the same time as raising funds for Charities and good causes, giving businesses the kudos of charitable works without the downside of expenditure.
So, we have taken the Wise Recycling concept to the Franchising world.

Initially I was quite sceptical due to unethical stories about some Franchised businesses, Thankfully we have used a very respected franchise solicitor and I’m more than assured our business model clears any scrutiny.  We are Licensing the Wise recycling Business opportunity on a postcode area territorial basis throughout the UK.
Take-up is encouraging with the first Regional Director undergoing training as I write.

Our next move is to expand the workforce and find suitable premises for the amount of empty cartridges we are going to acquire, judging from the amount that are already being returned, becoming an empties trader is quite a possibility.

Currently, industrial units in our area are in short supply and anyone that has anything to do with letting the few that are available appears too laid back, (my opinion), so weeks down the line I’m getting nowhere. My co-director lives in Norfolk and his local contacts are bending over backwards to entice our business there, who do I tell that to so we get movement on things like industrial premises?

Oh, if anyone you come across would like the benefit of our experience regarding setting up in the world of franchising, we’d be glad to pass on what we have learned.